We're Blue Sparq Marketing. Nice to Meet You!

Why Blue Sparq?

We love partnering with businesses of all shapes and sizes to help them build and implement hard-hitting marketing strategies that actually work. Here’s what makes us different from other marketing companies:

  • From Full-Service to Fractional

    From creating a marketing plan from scratch to implementing well-researched social media tactics, our team does it all. Whatever the need, we love partnering with our clients to develop and deliver unique growth initiatives that make an impact.

  • Strategic Modern Marketing

    One size does not fit all when it comes to marketing. Our team uses our decades of experience combined with our savvy understanding of modern marketing tools and technology to create a unique plan that works just for you.

  • A Collaborative, Trusting Team

    Many of our team has worked together for years, collaborating to solve marketing challenges for companies across sizes and industries. This gives us chemistry and trust that’s hard to replicate, and an energy that our clients feel immediately.

  • Specialists in Ever-Evolving Marketing

    Whether you’re B2B, B2C, or a combination of the two, our deep marketing expertise makes us a valuable partner to companies looking to find their footing. We know what it takes to create solid partnerships that can take your business from scrappy to unstoppable.

  • Woman-Owned

    We’re a woman-owned small business and proud of the strength, grit, creativity, and resourcefulness we exhibit and embody every single day.

Our Story

The Blue Sparq team came together through a shared passion for creativity, strategy, and innovation. Many of us worked together in previous agencies and industries, forming strong professional and personal connections along the way.

When Jen Roth founded Blue Sparq, she brought together a powerhouse group of women with diverse expertise — each bringing something unique to the table. From seasoned veterans to fresh, innovative minds, the team’s combined skills create a marketing agency that thrives on collaboration, creativity, and the shared goal of helping businesses grow and succeed.

Our Team

    Jen

    Traveler, people-person, game-playing junkie

    Erika

    Country mouse, toddler mom, Black Lab lover

    Kate

    Golfer, technologist, operations nerd

    Tori

    Problem solver, German Shepherd mom, human mom

    Steph

    Romance novel reader, wannabe goat breeder, organizational wiz

    Mary

    Road tripper, gardener, Goldendoodle lover

    Andrea

    Margarita aficionado, fun-loving optimist

    Greta

    Chicagoan, Scandinavian death metal fan

    Kristina

    Spreadsheet queen, 
baseball mom